Caps · Sweatshirts
Luya
The Good Food
Revolution.
Luya makes plant-based protein from okara — the byproduct of tofu production — and organic chickpeas grown in Italy. The idea came out of a lab at the Bern University of Applied Sciences: take what the food industry discards, ferment it naturally, and turn it into something worth eating. Together, we created pieces following the same logic.
180gsm T-Shirt350gsm LongsleeveEmbroidered CapDigital print
The Project
One statement.
Three pieces. Zero filler.
The collection came together around a single line: "The Good Food Revolution." Printed on the back of the shirts and longsleeves — no decoration, just the message, placed where it belongs.
Luya calls it the Win-Waste situation: a byproduct becomes a product, waste becomes food. The collection works the same way — no filler, no excess. Just the statement, on good fabric, made to last.
The caps were different. An artist created the embroidered design. Our job: translate the artwork into high-quality embroidery without losing what made it work. The stitch count, the thread weight, the finish — all of it matters when the original is good.
The caps were made for the team. At their first event, people walking past started asking where they could buy them.
Got a mission worth wearing? We'd love to hear about your project.
Product
Embroidered Cap
A cap — clean lines, quality embroidery, built to be worn beyond the occasion. The kind of piece that moves from event to everyday without anyone noticing the shift.
- Embroidered front design by artist
- Adjustable fit
Product
Sweatshirts
A premium organic cotton sweatshirt — clean construction, comfortable weight, made to carry branding with confidence. Versatile enough for events, everyday wear, and everything in between.
- 100% organic cotton
- Digital print
- Unisex fit
Product
Classic Tee 200gsm
A 200gsm organic cotton T-shirt — the everyday workhorse. Light enough to wear all day, solid enough to hold a print and keep its shape. Classic fit, ring-spun construction, produced in Portugal.
- 100% organic cotton
- 200gsm
- Digital print
What we delivered
T-Shirt
180gsm organic cotton, digital print
Longsleeve
350gsm organic cotton, digital print
Cap
Embroidered design by artist
Design
Collection design by blaenk studio
Production
Coordination & quality control
Got a mission
worth wearing?
Tell us about your project — we'll take it from there.
